Scientific Beta

Financial News: "Others note that factor investing alone does not necessarily constitute “smart beta” in a traditional sense - Noël Amenc, professor of finance at EDHEC Business School and director of the EDHEC-Risk Institute, said, that in his opinion, factor investing was not equivalent to smart beta."

Financial News 02/10/2014

"(...) Others note that factor investing alone does not necessarily constitute “smart beta” in a traditional sense - Noël Amenc, professor of finance at EDHEC Business School and director of the EDHEC-Risk Institute, said, that in his opinion, factor investing was not equivalent to smart beta. He said: “One can invest in factors in a non-smart way, especially if the factor indices are poorly diversified. There is a big difference in risk-adjusted performance between smart factor indices and factor indices.” (...)"